As a plus-size woman, I have found that there is nothing more daunting than shopping for a pair of jeans. Denim shopping triggers memories of tearful change room moments, jumping up and down to get at least one pair of jeans past my hips. I had given up on finding a pair of jeans that would fit my body type, believing whole heartedly that plus-size denim was just not a thing that existed in the fashion world; however, after walking into a Penningtons store my hope was restored. From that point on, my choice for denim selection has always been Penningtons, due to their amazing variety of D/C Jeans that afford me the opportunity to be on-trend without compromising on comfort and fit.
When Penningtons asked me to document my experience buying jeans in store, I jumped at the opportunity to help ease some of the apprehension associated with plus-size denim shopping. I headed into my favourite Penningtons in Brentwood, Calgary and with the help of the wonderful Bianca, a sales associate; I was walked through the different fits and tried them all on without a single tear in sight!
The beauty of the Penningtons d/C Jeans collection is that the variety of fits allows for a customizable denim experience! Each denim fit has a variety of styles associated with it, so once your perfect fit is found with the help of the well trained sales staff and the easy to navigate denim wall instructions, you can run into any Penningtons store and grab a pair you know will fit perfectly every time! If you don’t match a particular fit, they also have 3 universal styles that suit every body type (Jean Legging, Jegging and Savvy).
After trying on literally every fit, I was reassured that the Slightly Curvy fit was the one for me! The positive environment and knowledge base at the store made this denim trip easy and fun, leaving me feeling great about my body!
Slightly Curvy Fit Straight Leg
By Inemesit Etokudo